Maybe you skipped out on using content marketing for recruiting because you didn’t think that it applied. However, your company can benefit from a strong content marketing campaign to hire the best of the best. In fact, companies from all industries enjoy a 600 percent greater conversion rate using content marketing than those than don’t. …
Late payments can occur any time of year, but they seem to be more common during the final few months. While many companies see more business over the holiday season than they do during other months, they also struggle with timely payment problems. This can quickly escalate into cash flow problems. When your company doesn’t…
The internet has changed the way that small business operates, including how they make payments to employees, vendors, and others on their accounts payable lists. This availability of new payment methods has also increased consumer expectations. If your company hopes to remain profitable within your industry, it must stay on top of payment trends and…
The United States Department of Labor (DOL), the federal agency with responsibility for oversight of employer compliance to protect the nation’s 135 million workers with hourly and wage positions, recently enacted several strategies to offer employers compliance assistance. The DOL also aims to improve enforcement of labor laws to ensure protection of America’s workers. The…
As a 2015 article at Entrepreneur.com explains, employees leave jobs the most often because they feel that the company culture is not a good fit for them. The job itself may be perfect, but the co-workers, stress level, feeling unappreciated, or a variety of other reasons may push them out the door even if the…
If you’re a business owner and you’re not familiar with the term ‘customer churn’, you’re probably at least familiar with the condition itself, which is basically the same as customer attrition, i.e. the loss of customers. No business wants a high churn rate, because the cost of acquiring new customers is significantly higher than the…
It’s tempting to want to rest on your laurels when you have been in business for a long time. After all, you must have done many things right for your business to enjoy the success that it does today. While there’s nothing wrong with feeling proud of your success, it’s important to remain open to…
Running your own company is both exhilarating and time-consuming. With your days full already, a backup strategy for your data may not seem like a high priority in the daily operations of your small business. However, it’s essential, even if it doesn’t seem urgent at the moment. While the loss of data could interrupt business…
Every business person wants growth for his/her company, but not all of them are truly prepared for it. In order to best position your company to be prepared for such opportunities when they are presented, be sure that you are ready to scale up to that next higher level. Make a real commitment to growth…
It’s never easy to find just the right person for a job. Someone could have all the qualifications on paper yet still be a disastrous fit for your company. It can also be challenging for small businesses to compete for top talent with larger organizations. This is one reason why we recommend that our clients…
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